Intellectual Property Rights Course

The objective of the course is to promote awareness of intellectual property, as one of the most important assets of a company, in the global market environment.

The course provides an informative and interesting overview (and exchange of views) for professionals and non-professionals on an organization’s Intellectual Property (IP) management strategy.

At the end of this course the participants will be able to:

• Identify intellectual property and its importance
• Enumerate various IP rights
• Protect employees and organizations from any IP rights abuse

COURSE CONTENT:

Introduction

• Why intellectual property rights are important?
• Intellectual property: individuals and organizations’ rights
• Intellectual property rights:

Copyrights

• What is covered by copyright?
• Copyright according to the Berne convention
• What are the types of rights protected by copyright?
• Right of reproduction
• Rights of public performance, broadcasting, communication to the public and making available
• Rights of translation and adaptation
• Acquisition of copyright
• Transfer of copyright
• Protection, limitations, and exceptions to rights

Related Rights

• What are related rights?
• Beneficiaries of related rights
• International treaties and conventions concerning related rights
• Rome convention and TRIPS
• Beijing treaty on audiovisual performances
• Term of protection
• Enforcement

Trademarks

• Trademarks overview
• Development of trademarks
• Examples of trademarks
• Signs that cannot be used as trademarks
• Characteristics of a trademark
• Assessment and protection of a trademark
• Collective and certification marks
• Well-known marks
• Use of trademarks
• Regional trademark registration systems
• Trademarks and the internet
• Trademarks in the virtual world: the challenge

Other IP Rights

• Geographical indications
• Industrial design

Patents

• Criteria for patent protection, inclusions, and exclusions
• Obtaining a patent
• Key highlights of obtaining a patent
• Unfair competition

TRAINING METHODOLOGY

The training methodology combines lectures, discussions, group exercises and illustrations. Participants will gain both theoretical and practical knowledge of the topics. The emphasis is on the practical application of the topics and as a result participant will go back to the workplace with both the ability and the confidence to apply the techniques learned to their duties.